Winery Guest Blogger
Posted by Paul Mabray on March 1st, 2007We believe in wineries and direct. That has always our mantra. As an extension of that, we have started asking some of our wineries to become regular guest authors to tell their stories about the trials, tribulations, and success of running a direct wine program. The first in this series is Jennie Haug. Jennie is a twelve year veteran of the Napa Valley wine industry. As Sales Manager for Titus Vineyards she created and continues to run the largely off-premise driven Direct To Consumer Sales Program and Wine Club, as well as providing wholesale, marketing and accounting support. We truly love working with her and her counterpart Emily Barouch. If you don’t know it, they are two people to watch in the wine industry and what we internally call “rockstars.” Jennie’s great blog to follow.
