Inertia’s Workshops
Posted by Michael Coffey on July 23rd, 2007As a free service to our customers, our Client Development Team has designed a compilation of workshops that are specifically designed for each customer’s needs. This Wednesday, the first workshop, will focus on developing an email campaign that will not only drive traffic to their websites, but also increase their sales online. At the workshop’s completion, the attendees will have learned the following:
1. What are the best reasons to send an email?
2. What is the best approach for my brand?
3. How do I segment my customer database?
4. What do I look at to see if it was successful or not?
5. What is the difference between a text based email and a image based email, and when do I use each one?
This will be one of the first hands on workshops where the attendees will be able to work on their brand during the workshop. By the end of the session each attendee will be leaving with an email that speaks directly to their customer database and focuses on what their brand goals are.
There will be many more workshops to come, here are some of the following topics:
1. Email Marketing
2. Market Segmentation
3. Online Merchandising
4. Improving your SEO
5. Reporting with Quickbooks
6. And more to come
The full calendar of events is still in the works, but for those of you that are already a part of the Inertia family just keep your eyes open. This is one more service that Inertia is putting together to meet their clients needs. We fully welcome any and all feedback.
Cheers,
July 23rd, 2007 at 4:08 am
Hi Mike
My name is Sorin Mihailovici and I live in Edmonton, Canada. I have been working in a major liquor store here for the last five years and I could say I am a big wine enthusiast! I just came across your blog and I am glad I found it. It seems like you put a lot of work into it.
While working in my liquor store, I also decided to go to school - I am a student now taking TV productions at one of the most prestigious colleges in Western Canada, Grant MacEwan College.
Trying to mix my two passions I have created a couple of short movies - one is a minute and a half long, the other one 59 sec. The fist one is called “Remove red wine stains with white wine!” and the other one is “Open a bottle of wine without a corkscrew”. Although they are short I put several hours of work into them.
If you have a couple of free minutes please take a look at them. If you like them maybe you could post them on your blog up for a discussion (maybe as a topic idea), I would really like to know people’s opinion. (underneath every movie there is the embed code - copy and paste it on your blog so people could just click on it…)
If you don’t like them I apologize for taking you the time to read my message.
Regardless of your answer - thank you and I will see you on your blog!
There are my movies:
http://www.metacafe.com/watch/732526/remove_wine_stains_with_milk_or_white_wine/
http://www.metacafe.com/watch/724199/open_a_bottle_of_wine_without_corkscrew/
Thank you,
Sorin
P.S. If you copy and paste the embed code (and not only the link) along with your text then the video will show up right in your article and will look good. The advantage is that your blog will be featured by my movie so your blog itself will get more views. Make sure that after you watch the movie you press the “Blog/Embed player” - a small grey button under the movie screen, check the small box “Feature my blog here” and then copy and paste the embeddable player code into your article.